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Developing mobile apps: Over a Decade of Growth

Iphone apps – software applications developed specifically for smartphones and related devices – became one of the most significant fields of software creation with the introduction of the iPhone in 2007.

The global app economy has grown rapidly, now estimated at about $100 billion, and shows no signs of slowing down: publisher revenue increased by 40% in 2016, a faster rate than the previous year. This is largely driven by increased use, with consumers getting more downloads and spending more time on apps.

But this is not just a story about requests. The room has seen significant growth in development methods, with more than 12 million mobile app developers. This involves the introduction of new languages such as Swift, systems such as React and JetBrains IDEs such as AppCode.

Developers of top mobile applications appear to specialize in either of the two main platforms — Apple’s iOS or Google’s Android — because they have quite different features and specific challenges. With this concentration of developers and emphasis, the applications today are stronger and more advanced than ever before.

Mobile is more and more powerful

Nowhere does Mobile go. The average American user now spends more than five hours a day on his / her computer, and in any given week navigates through more than 30 applications. As the app economy continues to expand, its usage also translates into significant revenue generation. Even if a company is not specifically trying to sell a phone app, it is of vital business significance to harness the capacity of mobile: mobile accounts for approximately half of all online shopping traffic and at least 30 percent of all online sales.

How to build a mobile app to support your company

Custom app creation has many direct benefits besides the cumulative effect it can have on any sector.

Improves visibility for customers. Application stores, such as the Apple Store and Google Play, are large catalogues that millions of people constantly browse and scan. To your company, submitting an app means:

  • New presence and new traffic: Each app has an area of description that can include seller information, as well as a link to the developer website.
  • New Customers Source. For example, if someone considers your app useful, they can use the “share” functionality embedded in-store to let their friends offer the app an instant try via email , SMS, social media, and other channels.
  • New forum for collecting your clients feedback and ratings. This will complement the Google Maps listing of your business and guide client processes and/or custom tools that are created.

Creates a direct consumer path.

You can offer an app with basic functionality for free, with enhanced features or subscriptions available via in-app purchases. This will help more users find out about the application and install it.

Connecting with customers through their smartphones often means being able to connect with them directly when you wish. This targeted approach is less crowded than email and other networks, and therefore more successful.

In certain countries, as the New York Times did with its crossword app, this can also be a way to embed in people’s leisure time.

Improves interaction with customers.

A cell phone is just another device you can connect to your customers with. Using on the go, it allows new ways of meeting its owners, establishing good ties or launching a new sales opportunity.

When anyone from their mobile phone visits your website, show them an app banner, so they can install the app in a single phase. When done, the app acts as a bookmark, even if not used at the moment: people prefer to install interesting apps with the intention of some day using them. So next time you need a solution that you can provide for a specific issue, your enabled app can act as a reminder about your service.

Contemporary mobile devices also work well with bank and credit card users. For example, with Apple Pay, making an immediate purchase with the touch of a finger is simple for them: An efficient way to cause further sales.

Equally significantly, mobile messengers such as iMessage or Facebook Messenger can be embedded in an app. These networks, fueled by rich text and media, can be leveraged from a social message, communication, and sharing app. Integrating a brand into the day-to-day contact patterns of people like this is a surefire way to maximize the possibilities for consumers.

An App Your Customers Do To Use

User experience ( UX) is a core aspect of a mobile app’s success and future virality. But how do you boost the UX of your app to help it gain popularity?

  • Improve current features while operating from a cell phone. For example, with a map and location tracking, the store / hospital / shopping center app can make it easy for users to locate products and services at the premises.
  • Make the app with basic features available for free, and add additional features through either one-time in-app purchases or membership subscriptions. A free app can act as a loyalty and relationship building tool.
  • Consider how you can simplify it using the advantages of a mobile device where routine data entry is required. For example, Apple ‘s Health application makes it easy to record data automatically with a few taps, such as steps taken during a day, or monitor heart rate , blood pressure and other measurements. When people bring their phones around, the ease of tracking advancements and achievements would make them use the app more often.
  • Plan media promotions and let your app spread digitally using access to your contact list for your customer phone — it’s normally only a few clicks away. For instance, Dropbox lets you invite a friend of yours to use their service. In return, they give you both extra room.

Insight into Technology

These emerging trends in mobile development will help you remain more updated when it comes to decision-making and address app creation more fluently with developers.

  • Many complementary services can simplify and accelerate mobile development: Amazon’s Mobile App Data and Easy Queueue Service, OneSignal push notification services, SMS gateways such as BulkSMS, Artificial Intelligent (AI) services, IBM Watson Image Recognition image recognition and analysis, Salesforce Einstein’s text analysis, or Microsoft’s voice recognition;
  • Using frameworks like React.js, Xamarin, and Flutter, apps can be built once and delivered to multiple mobile platforms so there’s no need for separate Android app development and iOS app creation.
  • Many repetitive input processing tasks can be achieved by artificial intelligence — skim more than 100 APIs in the ProgrammableWeb list.
  • Bots are available on sites such as Telegram and Facebook Messenger.
  • In mobile apps, payments can be made via services such as Apple Pay, Stripe and PayPal.

Some suggestions for creating UX Apps are more niche-specific:

  • Develop the application by accessing user data monitored by their phone and accessible only. These, to name only a few, are health reports and measures of everyday life.
  • Simplify the use of your service by explicitly capturing media from the user’s camera roll. For example, Animoto allows you to pick images from their mobile app and start video rendering straight from.
  • Add appreciation of voice. That’s made available in both Apple iOS and Android for developers.

How to Quick Market Study For Mobile App

A few tips and tricks can help you decide for which mobile platforms to build and which features to make the most of your mobile app programming.

  • Benefit from analytics you have in place. Chances are, your company already uses technologies such as Google Analytics to monitor customer behavior. You will get instant answers to the following questions by looking at different reports: Which percentage of your customers are using smartphones? Which? Which? OR Apple or Android? — browsers will be used the most? Safari, Chrome, Google or Mozilla?
  • Tell your current clients how they are going to use your service as a smartphone app. One example is FormAssembly, which was once online-only form building and data collection service. For two unique needs, their customers asked the company for an offline application: gathering signatures and gathering registration details to monitor their mobile devices’ participation in events. As a result the company expanded its user base after launching a mobile application.
  • Check by keywords for current mobile applications and make a comparison table of features; then find a place where you can compete with even a minimum viable product (MVP). The concept here is to ship a variety of features in their mobile apps that no other service offers. For instance, if your business is a restaurant, your mobile application might integrate with Uber and UberEATS in addition to just booking tables and taking orders.
  • Find realistic implementations of mobile-only functionality in your services , i.e., understand how functions that would not be feasible without mobile hardware can be incorporated within your app. Build a table with two columns: “Mobile Feature” and “Feature Function.” List the mobile-only features in the first column: GPS, gyroscope, camera, contact list access for the phone owner, light sensor, microphone, etc. In the second section, write down which of your service / website’s current or new applications will use Mobile-only applications, and how.

The World Mobile Warns

Users have endless options and higher aspirations with the applications bursting. How do you expect them to be satisfied? If your product has a comprehensive plan or is just an idea, now is the time to communicate with an experienced developer and find out what your company can do.

The best way to ensure quality is to partner with the top, senior developers, help differentiate the product and optimize the mobile opportunities.